When a senior buyer walks away from your conference stand or exhibition booth, they don't want five separate links from five separate emails. They want one destination that answers every question — who you are, what you make, what it costs, what others say, and how to take the next step. That's a microsite.
A single-content item — one document, one video, one contact profile, or one company page. Perfect for quick sharing during a conversation or attaching to a QR sticker on a specific product display.
A multi-asset, hosted page that combines video, multiple documents, audio, product information, a contact form, and a meeting booking link — all in one branded destination. The full buyer journey in a single link.
Combine any of these content blocks into a single microsite, in any order.
Create one master microsite for the event, or a personalised version per contact. "Hi Marcus — here's everything from our conversation at ADIPEC" opens a different microsite from "Hi Dr Porter — your HIMSS resources." Because it fires from the Contact screen, every view is attributed to that named person.
Microsite analytics show who visited, which sections they viewed, which documents they opened, and how long they spent. On Business plan, per-block analytics add video completion percentage, form submission attribution, and document download tracking — mapped to the contact record and synced to your CRM.
When you update the microsite content — swap last quarter's case study for the new one, update the pricing, add a new product video — the QR code and shared link remain valid. Nothing to reprint. Nothing to re-send. Every existing share automatically serves the updated content.
A microsite shared at a conference doesn't expire when the event ends. It remains live indefinitely — a prospect who lost your brochure can still access it weeks later. Post-event visits tracked as Content Signals and synced to CRM, so a visit three weeks after the exhibition triggers the same follow-up alert as one at the booth.
Share the microsite mid-conversation via a QR on screen, email the link directly from the app, or send via WhatsApp in one tap. The rep shares in under 10 seconds without leaving the contact capture flow. Every delivery method creates a named attribution in the Content Signal feed.
The microsite opens in any mobile browser. The visitor doesn't download anything, create an account, or use any BoothMaven product. Just a clean, branded page that works on every device. Global conferences, international exhibitions — no friction, no barriers.
The key difference: a landing page has anonymous visitors. A BoothMaven microsite has named contacts — because it was shared from the Contact screen, every view is attributed. Combined with post-event Content Signals that sync to HubSpot and Salesforce, the microsite becomes part of your buyer intent tracking, not just a brochure replacement.
Essential plan ($149/month) includes 5 active microsites. Business plan ($399/month) includes unlimited microsites. On Capture plan ($49/month), microsites are not available — the Digital Card suite covers single-item sharing. Microsites can be reused across multiple events — a product microsite created for Hannover Messe can be reshared at ADIPEC or any other event without rebuilding it. The QR code and shared link remain the same, and content inside can be updated at any time without reprinting.
Yes — on Essential plan, you can see the total view count and which named contacts (that you've already captured) visited the microsite. On Business plan, per-block analytics show which sections each visitor viewed, which documents they opened, video completion rate, and form submission attribution — all mapped to the named contact record. Post-event visits (days or weeks after the exhibition or conference) are tracked as Content Signals and synced to HubSpot or Salesforce, creating follow-up tasks when intent is detected.
No — the QR code is permanent. The content behind it is not. You can update any block inside the microsite — swap documents, replace videos, update pricing, add a new case study — and all existing QR codes and shared links will instantly serve the updated content. This means a QR code printed on a pop-up banner for Hannover Messe 2025 can serve your Hannover Messe 2026 content the following year without reprinting anything.
Yes — microsites open in any mobile browser worldwide with no app download, no account creation, and no friction. They work for visitors at Hannover Messe, GITEX, ADIPEC, HIMSS, Dreamforce, Arab Health, Web Summit, and any other conference or exhibition globally. If your content is in multiple languages, you can create separate microsites per language and share the appropriate one based on the visitor's company location — the contact-level personalisation makes this straightforward.
Video, documents, product info, contact form, and meeting booking — in one personalised, tracked, always-on microsite. Shared in 10 seconds at any event, conference, or exhibition worldwide.
