Event and marketing managers running exhibition programmes are the most under-tooled people in a B2B company. They track logistics in spreadsheets, communicate via Slack threads, and have no single place to see whether the team is actually ready for the event that opens in three days.
Every event management tool is in the BoothMaven web portal — accessible from any browser, at any time, by the Event Manager, Marketing Manager, or RevOps lead who owns the programme.
Every trade show, conference, and exhibition in your programme gets its own event record in BoothMaven. The event record stores everything: name, dates, venue, booth or stand number, staff assignments, qualifying questions configured for that event, and all contacts captured. It's the organisational unit that connects the mobile app on the show floor to the web dashboard in the office.
Creating a repeat event (e.g. the same trade show next year) takes under 30 seconds — clone the previous event and update the dates. All qualifying questions, scoring rules, and task bundles transfer automatically.
Every rep attending the event gets assigned in the web portal before the show opens. From that moment, the Event Manager or Sales Manager can see each rep's lead count, hot lead count, meeting bookings, and qualifying completion rate — live, from any device, without being on the show floor.
The manager view tells you which reps are performing, which need a nudge on qualifying questions, and which are booked solid in meetings. No phone call to the booth floor required. No waiting for the end-of-day debrief email.
Every event has the same recurring tasks — and most Event Managers rebuild the same checklist from scratch every quarter. BoothMaven includes five pre-built task bundles covering every phase of the event programme, created from the real task lists of 200+ exhibiting teams.
Import one, two, or all five bundles when you create a new event. Every task is pre-populated with suggested owner, typical due date relative to the event, and completion criteria. Edit any task, reassign to named team members, and track completion status in the web portal without chasing anyone on Slack.
The Readiness Checklist is a 23-item progress widget that auto-detects the completion of most items — it checks whether the mobile app has been downloaded, whether the first badge scan has been made, whether the CRM integration is active, and whether qualifying questions are configured. The Event Manager can see the team's readiness at a glance without asking anyone.
Yes. BoothMaven's web portal manages your entire event programme — all events, all staff, and all contacts in one place. Capture plans allow 2 events per month, Essential allows 10 per month, and Business plans have unlimited events. Multiple events can run simultaneously — your team at Hannover Messe and a separate team at an industry conference in Dubai both operate independently in the same account, with separate qualifying questions, staff assignments, and analytics.
The Events Management screen in the web portal shows all upcoming, current, and past events with a summary card for each — readiness progress, leads captured to date, and upcoming event dates. You can switch between events in one click to monitor live performance across your full programme.
No — the BoothMaven web portal is designed specifically for managers who are monitoring the event remotely. The Event Manager or Marketing Manager can watch live lead capture, rep performance, meeting bookings, and lead score distribution from any browser, from any location. This is particularly valuable when you're coordinating multiple events simultaneously or when senior leadership wants a live view without travelling to the show floor.
The mobile app is used by reps at the event. The web portal is used by managers preparing for the event, monitoring it live, and reviewing results afterwards. No app download is required to access the web portal.
Yes — the five pre-built bundles are starting points, not fixed templates. When you create a new event, you choose which bundles to import (one, several, or all five). Every task within the bundle can be edited: rename it, change the suggested due date, reassign it to a specific team member, or delete it entirely. You can also add your own custom tasks to any bundle.
Once you've customised a bundle for your organisation, those customisations carry forward to future events. Teams that exhibit at the same shows year after year find that setup time drops from hours to minutes after the first event — the bundles carry your own process, not a generic one.
Yes — the event management features work identically for any type of event programme. A manufacturing company exhibiting at trade shows and industrial expos, a SaaS company sponsoring technology conferences, a healthcare company exhibiting at medical exhibitions — all use the same event creation, staff assignment, task management, and readiness checklist tools in the web portal. The terminology BoothMaven uses is deliberately event-neutral: "event" covers trade shows, conferences, exhibitions, summits, expos, and any other format.
Event creation, staff assignment, 5 task bundles, 23-item readiness checklist, and live performance dashboard — all in the BoothMaven web portal. Essential and Business plans.
