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HubSpot Integration All Plans

Your Event Leads in HubSpot
Before You Leave the Booth.

Every contact captured at any trade show, conference, or event flows into HubSpot automatically — with contact data, company data, event context, lead score, voice notes, meeting activities, and content signals. In real time. No CSV. No manual import.

  • Contact and company data synced within seconds of capture
  • Event name, booth, rep, and timestamp auto-tagged on every record
  • Content signal views sync as HubSpot Timeline Activities
  • Meeting bookings synced as Activities — with outcomes tracked
  • Trigger HubSpot Workflows on any sync event
Live sync · Dreamforce 2026 · Booth #2248
Contact synced · 14:32:07
Sarah Chen — VP Marketing · TechScale Inc
✓ HubSpot
HubSpot Contact Record
Company size
450 employees
Lead Score
91 / 100
Budget approved
Yes — Q3 2026
Event
Dreamforce 2026
Timeline Activities
NOTE Voice note transcribed
MEETING Demo booked · Thu 2:30PM
SIGNAL Pricing sheet viewed · Day 3
23 contacts synced today · 99.5% success rate
What Flows In

Four Layers of Event Intelligence in Every Contact Record.

BoothMaven doesn't send a flat name-and-email record. Every contact arrives in HubSpot as a complete, sales-ready profile — built from four distinct layers of context captured at the event.

👤

Contact & Company Data

All plans

Name, email, phone, title, company, LinkedIn — from the badge scan or card OCR, enriched with company size, industry, revenue, and technology stack via Apollo.io on Essential+.

Arrives in HubSpot within seconds of capture. Apollo enrichment fires automatically — zero manual research needed.

📍

Event Context & Qualifying Data

Essential+

Event name, booth number, rep who captured, exact timestamp, lead score (0–100), and the answers to every qualifying question — budget, authority, timeline, current vendor — mapped to named HubSpot contact properties.

Auto-tagged. Set the event once at day start — every scan that follows is tagged with full context, zero rep effort.

📊

Content Engagement Signals

Essential+

Every time a contact views a digital card, opens a document, or watches a video — at the event or days later — a named Content Signal syncs to their HubSpot Timeline. Who opened your pricing sheet on Thursday. By name.

Each signal can trigger a HubSpot Workflow — e.g. "Pricing sheet viewed → create AE task within 4 hours."

📅

Meeting Activities & Conversation Notes

Essential+

Every meeting booked at the booth syncs as a HubSpot Activity with date, time, type, and rep. Voice note transcriptions and text notes sync as Contact Notes. The full conversation context lives on the HubSpot record — not in a rep's notebook.

Meeting outcomes tracked. Hot lead Slack alerts fire via Zapier on score threshold.

🔧 RevOps or Salesforce admin? Need the full field mapping spec — exact property names, object types, and sync rules?

View technical documentation →
The Complete Picture

How a Contact Builds Up in HubSpot
Across the Whole Event Journey.

From the first badge scan on the show floor to the moment a content signal fires three days later — here is what the HubSpot contact record looks like at each stage.

1
At the Booth — Second of Scan
HubSpot Contact — just created
NameSarah Chen
TitleVP Marketing
CompanyTechScale Inc
Company size450 employees
EventDreamforce 2026
Booth#2248
RepMarcus Chen

✓ In HubSpot · 14 seconds after scan

2
Later That Day — Qualifying & Meeting
Qualifying properties added
Budget approvedYes — Q3 2026
Decision authorityFinal say
Timeline6–9 months
Lead score91 / 100
Contact Note — Voice

"Evaluating Q3. Current vendor has reliability issues. Budget approved. Wants factory demo. Follow up Thursday."

📅 Meeting Activity logged
Product Demo · Thu 2:30PM · On-spot booking
3
3 Days After the Event
Timeline Activity — Content Signal
📄 Pricing Sheet — Viewed
Duration: 4 min 12 sec · 2nd visit
Channel: Email link (Quick Share)
3 days after Dreamforce
⚡ HubSpot Workflow fired

"Create AE task: follow up Sarah Chen within 4 hours — viewed pricing sheet twice."

Lead score updated 91 → 97
Workflow Automation

Build Your Post-Event Follow-Up Once.
It Runs for Every Event, Automatically.

Every sync from BoothMaven can trigger a HubSpot Workflow. These are the six most common automations event teams set up on day one.

Contact captured
New lead from badge scan
  • Enrol in post-event sequence
  • Notify rep via Slack
  • Add to HubSpot List by event
Essential+
Lead score ≥ 80
Hot lead at the booth
  • Create high-priority AE task
  • Alert Sales VP by email
  • Route to fast-track sequence
Essential+
Pricing sheet viewed
Content signal — days after event
  • Create AE task: follow up in 4hrs
  • Enrol in "buying signals" track
  • Update deal stage to Evaluating
Essential+
Meeting completed
Demo or booth meeting done
  • Send proposal follow-up sequence
  • Create follow-on task for rep
  • Advance deal stage
Essential+
Video viewed 2+ times
Repeated engagement signal
  • Move to Hot lifecycle stage
  • Send personalised outreach
  • Create opportunity in pipeline
Essential+
Meeting no-show
Booked but didn't attend
  • Enrol in re-engagement sequence
  • Notify rep to reschedule
  • Share booth booking link
Essential+
Plan Comparison

What Syncs on Which Plan

HubSpot is available on every plan including Capture at $49/mo. The depth of data grows with each tier.

What syncs Capture
$49/mo
Essential
$149/mo
Business
$399/mo
Core contact fields + event context
Voice notes & text notes✓ + transcription✓ + transcription
"Met Again" returning visitor activity
Full field mapping + qualifying answers
Lead score (0–100) as contact property
Apollo.io company enrichment✓ 200/mo✓ Unlimited
Meeting activities as Timeline Activities
Content Signals as Timeline Activities
HubSpot Workflow trigger support
Setup

Connected in Under 5 Minutes.

No IT involvement. No developer. One OAuth click and your first event contact appears in HubSpot.

1

Sign Up & Create Account

Start at boothmaven.com. The 23-item onboarding checklist walks you through every step including CRM connection.

2

Connect HubSpot

Settings → Integrations → HubSpot → Connect. One OAuth authorisation. Under 60 seconds. No API keys, no developer.

Your credentials never touch BoothMaven servers

3

Create Event & Scan

Create your event, scan a test badge. The contact appears in HubSpot within seconds — check the sync log in the portal for confirmation.

FAQ

HubSpot & BoothMaven — Answered

More questions? Talk to our team — same-day reply.

BoothMaven syncs every contact captured at a trade show, conference, or event to HubSpot within seconds of capture — via a persistent API connection authorised by OAuth. No CSV, no batch upload, no third-party middleware. If the venue has no WiFi, contacts queue on-device and sync automatically on reconnection. BoothMaven maintains a 99.5% CRM sync success rate. Every sync is logged in the BoothMaven web portal with a success/failure status per contact.

Every contact arrives in HubSpot with four layers of data: contact data (name, email, phone, title, LinkedIn), company data (size, industry, revenue, funding stage via Apollo.io enrichment on Essential+), event context (event name, booth, rep, timestamp, lead score, and qualifying answers mapped to named properties on Essential+), and engagement activities (voice notes and text notes as Contact Notes, meeting bookings as Activities, and content signal views as Timeline Activities on Essential+). The full event picture — not just a name and email — lands in HubSpot during the event.

Content Signals sync as Timeline Activities on the HubSpot contact record (Essential and Business plans). Each activity shows what was viewed, which content item, the delivery channel (QR, email, WhatsApp), when, for how long, and whether it was a first or repeat visit. These activities can trigger HubSpot Workflows — for example, when a contact views your pricing sheet, a Workflow can automatically create an AE task and enrol the contact in a "buying signals" email track. Available on Essential and Business plans.

No. BoothMaven deduplicates against HubSpot by email match first, then phone, then fuzzy name and company. A matched contact is updated, not duplicated. If the same person attends a second event, a "Met Again" activity is added to their existing record — the contact history builds across events on a single HubSpot profile. Contact score also updates with each new event and each new content signal, so the record stays current over time.

HubSpot integration is available on all plans. The Capture plan ($49/mo) includes basic contact sync, event context, and notes. The Essential plan ($149/mo) adds full field mapping, qualifying answers to named properties, lead score sync, Apollo enrichment, meeting activities, Content Signal Timeline Activities, and HubSpot Workflow trigger support. The Business plan ($399/mo) adds unlimited qualifying answers, unlimited enrichment, cross-event intelligence, and AI-personalised follow-up. Single Event licences are also available at $99/event (Capture) or $299/event (Essential) for teams that exhibit fewer than three times per year.

Ready to Connect

Start Syncing Event Leads to HubSpot Today.

Setup takes under 5 minutes. Your first event contact appears in HubSpot before the next visitor steps forward.

All plans from $49/mo · Cancel anytime