Whether your team runs HubSpot, Salesforce, or a custom stack, BoothMaven sends every event lead to the right destination with the right data. Native integrations for the two dominant CRMs. Zapier and webhooks for everything else.
Most event lead capture tools sync a name and email. BoothMaven syncs a complete lead record — the conversation context, the qualification data, the follow-up commitment, and the ongoing buyer intent signals — so your sales team has everything they need to pick up the phone with confidence.
Your rep scans 80 badges at the trade show or exhibition. A CSV lands in someone's email three days later. A data entry specialist manually imports it into Salesforce. By the time a sales rep opens the record, they have a name, a company, and no memory of what was discussed.
Every contact arrives in HubSpot or Salesforce with the qualification answers, lead score, voice note transcript, meeting booking reference, event attribution, and ongoing content signals — synced automatically the moment your device reconnects to the internet.
Questions about connecting BoothMaven to your specific CRM or stack? Our team can walk through your exact setup before your next event.
Ask us directly →BoothMaven has native integrations with HubSpot and Salesforce on all plans, including the entry-level Capture plan at $49/month. Every lead captured at any event, conference, trade show, or exhibition syncs automatically as a contact with full qualification data, lead score, voice notes, content signals, and meeting records. For teams using other platforms, the Zapier integration and webhook API (Essential and Business plans) connect BoothMaven to over 7,000 tools including Marketo, Outreach, Intercom, ActiveCampaign, and any custom webhook endpoint.
The BoothMaven HubSpot integration works with HubSpot Starter, Professional, and Enterprise plans. It syncs contacts with full field mapping, lifecycle stage management, and campaign attribution. On BoothMaven Essential and Business plans, Content Signals fire as HubSpot workflow triggers automatically when a named contact re-engages with your content after an event or conference. The initial connection takes under 5 minutes.
Yes — the Salesforce integration supports custom field mapping, custom object creation, and opportunity association rules. Every lead captured at a trade show, conference, or exhibition can be mapped to any Salesforce field your RevOps team requires — qualification answers, lead score, event name, booth rep, collection method, and voice note transcript. The integration supports both Lead and Contact object creation, with configurable duplicate-detection rules. Campaign attribution is set per event.
The Zapier integration connects BoothMaven to over 7,000 apps without code. Every time a lead is captured at an event or conference, a Zap can trigger: create a record in any CRM, send a Slack notification, add the contact to a Marketo or Outreach sequence, log a row in a Google Sheet, or fire any action in your stack. Triggers include new contact captured, lead score threshold reached, meeting booked, and content signal fired. Available on Essential and Business plans.
A webhook is a real-time HTTP notification sent from BoothMaven to any URL you specify. When a lead is captured at any event, conference, or exhibition, BoothMaven sends a structured JSON payload with the full contact record, qualification data, lead score, and event metadata. This allows your engineering or RevOps team to build custom integrations with any platform not covered by the native HubSpot, Salesforce, or Zapier connectors. Webhook access is available on Essential and Business plans.
Yes — BoothMaven's integrations are designed for offline environments. When your team captures leads at an exhibition hall, convention centre, or conference venue without reliable internet, all contacts are stored locally on the device. The moment connectivity returns, BoothMaven automatically syncs every pending contact to HubSpot, Salesforce, or your webhook endpoint. No manual action is required. The sync queue handles partial connectivity reliably — no lead is ever lost due to venue Wi-Fi failure.
Yes — through Zapier or the webhook API (both on Essential and Business plans), BoothMaven connects to any tool in your stack. Common connections include Marketo, Pardot, Outreach, Salesloft, Intercom, ActiveCampaign, Pipedrive, Monday.com, Airtable, Google Sheets, Slack, and Microsoft Teams. If your platform has a Zapier connector or accepts a webhook POST request, BoothMaven can send lead data to it in real time from any event, conference, or trade show.
The initial HubSpot or Salesforce connection takes under 5 minutes — authenticate your account, map the default fields, and set your duplicate-detection rule. Field mapping for custom qualification data takes an additional 10 to 15 minutes and is done once, not per event. Per-event configuration — setting the HubSpot campaign, Salesforce Campaign Member, or lifecycle stage — takes under 2 minutes when creating a new event in BoothMaven. Your team can be fully set up and tested before arriving at any trade show, conference, or exhibition.
Tell us your CRM and your next event. We'll show you exactly how BoothMaven connects, what fields map where, and how your leads will look in HubSpot or Salesforce the moment you leave the conference or exhibition floor.
